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Around the world
The AEI (Association Engagement Index) is helping us to decode engagement behavior and provide a fool-proof framework with the Engagement Loop
NIKKI WALKER
Global Vice President Associations & Communities
BY THE NUMBERS
35
years of experience
130
long-term association clients
365
conferences & trade shows organized per year
The Association Engagement Index is a global benchmark study that measures the performance, relationship strength and outcome of engagement tactics as seen through the eyes of associations’ members and customers. It allows associations to evaluate their performance against like-minded associations across multiple sectors and develop new activation strategies to enhance engagement.